Mobile Gaming Today #103
Weekly Highlights: April 2-9, 2026
Greetings from a much better month! 🌿
Highlights from our Monkey-logo company?
1- Missed the April Fools’ Day… ¯\(ツ)/¯
Big ‘FAKE’ acquisition news? AppMagic acquired Sensor Tower! 😅
2- Our new Deconstruction is out! 🤘🏻
🦧 OK. What’s HOT?
🇹🇷 Türkiye Passes New Gaming Law!
One step closer to a new legal framework for Games…
Alongside TOGED (Game Developers Association of Turkey), global players like Google, Meta & Roblox were also present.
🦄 AppLovin’s Next Move? No Reset, Just Scale
AppLovin reshuffles leadership for its next phase. Controlled succession.
Stocks? -24% in Last-30 & -35% in Last 6 Months.
💰 Q1 2026 Gaming: Mobile Flat, M&A Up, Capital Shifting Away
The market isn’t really growing right now…
It’s consolidating & shifting, with capital flowing to proven operators.
Mobile sits in the middle: revenue is stable, but demand is weakening. The Shift? Scale over experimentation, retention over installs, execution over ideas.
🇯🇵 Japan’s LY Corp: The Largest Shareholder of Kakao Games!
Japan-based technology group LY Corporation, owner of the LINE messaging platform and Yahoo! Japan, is acquiring management control of South Korea-based multi-platform game publisher Kakao Games Corp.
⚡️ Playtika Reopens Strategic Review Across Portfolio
They’re resetting. We can even hear some buyer rumors, who knows!
😶🌫️ Yahoo Games is on a No-UA Casual Empire?
Hello, Yahoo Solitaire Roadtrip. Wut? 👇🏻
Classic games still have LTV upside with meta layers
Web = low friction distribution (no installs)
Hybridcasual logic is moving beyond mobile
🚀 The Future of Work in UA Is Managing a Team of AI Agents
You Manage the Agents. They Run the UA Loop?
🧩 Puzzle Subgenres Success Rate?
Just broke down the most promising and oversaturated puzzle genres.
Yeah. Logic Puzzle & Fill & Organize leading!
🧨 Tactile’s Ad Strategy in Heavy IAP-Games
Tactile’s is known for its IAP match Giant Lily’s Garden, $500M in lifetime IAPs.
But what’s not known is that Tactile is also big on Ad Monetization. To roll out ads on such a heavy IAP title, segmentation is critical for identifying non-purchasers and increasing ad placements.
🦄 This might be one of the least fun games making money right now!
Still, made🤑 $𝟮𝗺𝗶𝗹+ 𝘀𝗶𝗻𝗰𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 and growing! 👇
Brilliant Sort is a perfect example of how mobile games are evolving beyond traditional “fun”.
🦧 AI Tools in Mobile Gaming: What’s NEW?
Here’s a no-BS list for ya ¯\(ツ)/¯
🔥 Hottest NEW Mobile Games??
Top Hand-picks for ya!
Hottest Merge, Match-3, 4X, Hybrid & HC Games!
🧩 Burny Games: JigLive
• Jigsolitaire, but the picture comes alive and plays as a video at the end. Thanks, GenAI.
⚡️ DoubleU Games Co., Ltd.: Jigsaw Dreams
• Big Name, No major innovation ¯\(ツ)/¯
🚀 Tripledot Studios: Jigsaw Stories for Adults
• After merge drama… now jigsaw drama…
🎰 Casino Giant Tapinator, Inc. is on:
• Idle Management: Idle AI Tycoon
Top 5 here, ALL? ¯\_(ツ)_/¯
Many more inside.
Last??
Ofc JOBS 🤟🏻
After all these LAYOFFS…
Doing our best for ya. 🌿
Thank you for reading, really.
It’s fully FREE!
Feel free to pass it on to a friend 🕺🏻